Archive for the ‘ How-To ’ Category

Holiday Hair How-Tos & Contest

Hey hi Happy Monday!

This is Week Two of Holiday Hair How-Tos and today we’re featuring the Party-It-Up-‘Do.

Our buyer Noelle turned a simple, low ponytail into a pretty updo. Try it high, low or on the side. Add accessories for fun or none for a more minimal style.

Remember, there’s an accompanying contest on Folica (email a photo and LIKE Folica on FB to win something special) AND, I’m doing a giveaway in conjunction with the Facebook fun.

The giveaway goes like this:

In a comment, tell me which product or tool on Folica you would use to get this week’s style (and include a link).

That’s it! At the end of the five weeks of styles, I’ll announce a winner for each week.

Bonus entry points (+1 extra entry each):

  1. ReTweet this contest.
  2. Share the contest on your Facebook page.
  3. Enlist your friends (if they mention you in their comment, you’ll both get an extra entry point).

x

Rachelle

Holiday Hair How-Tos & Contest

Holiday Hair How-Tos are live on Folica today and I’m loving seeing our headquarters hair fans in the limelight!

Check out our in-house Kardashian lookalike Charlene DIYing the Classic Evening Waves style:

AND, note the accompanying contest: email a photo and LIKE Folica on FB to win something rad.

This was a fun project to put together. Yours truly took the photos (in the conference room that’s notorious for hair-play by now) and each willing participant dived into boxes of products and tools in order to recreate the celebrity look.

What do you think? I hope you like! Which look is your favorite?

I think I’d like to highlight a look a week. And do a giveaway in conjunction with the Facebook contest. So, look #1 is Texture Tresses. Steps below and the giveaway goes like this:

In a comment, tell me which product or tool on Folica you would use to get this week’s style. (Include a link!)

Example: *I* would use Sedu Beach Beauty Sea Salt Spray to get the Texture Tresses.

Bonus entry points (+1 extra entry each):

  1. ReTweet this contest.
  2. Share the contest on your Facebook page.
  3. Enlist your friends (if they mention you in their comment, you’ll both get an extra entry point).

Enjoy!

<3

Rachelle

How-To: Chignon

Stylist Jean Marc of Pipino Nolita salon invited us backstage for a How-To do the ‘do he and Ric Pipino created for the Rosa Cha fashion show at New York Fashion Week. See!

See the hair cut video from our day at the salon {How-To with Celebrity Stylist Ric Pipino} and photos from the adventure: {HairJunky at Pipino Nolita Salon}

Shop Revolution In Cut on Folica.

And more vids on the Folica’s YouTube channel.

Hair-ventures. What do you think? Have you tried Revolution In Cut yet? What are your thoughts on the concept of products that target your cut? And, will you wear the top chignon?

New Video! How-To with Celebrity Stylist Ric Pipino

Video number one of a couple from our day at Pipino Nolita salon learning How-To. Ric shows Charlene how to style with the Long Layers products from his Revolution in Cut line.

How-To: Revolution in Cut with founder Ric Pipino

Read and see more: {HairJunky at Pipino Nolita Salon}

Hair-To Tuesday: Round Two

See the recap of Hair-To #1, here. Details on #2 below!

What: “Hair To Get the Perfect Blow Out” sponsored by Turbo Power.

When: October 5th

Where: Folica headquarters, NYC

Who: You! If you’re in NYC and would like to attend, please email Hair.To@folica.com. Otherwise, I’ll document the fun for vicarious enjoyment.

Hair-To updates will also be announced on Folica’s Facebook page.

Hair-To Tuesday Recap

A couple weeks ago, Folica hosted its first Hair-To Tuesday event. The NYC office filled with guests, products, a pro stylist and food and wine for a night of hair how-tos and DIYs.

Highlights:

The Product Station: Learn which styling products are best for our hair type. Ask, or test and decide for yourself. Folica pros Charlene and Julie stand by to answer questions.

Styling Room: The theme of the night was Evening Hairstyles and this is where the magic happened. (It’s also our conference room, ha.) Folica pros and stylist Rudy Ruffo from Bangz salon were on hand to ‘do: curls, braids, buns, twists, straight, waves …

Goody Bags & Raffle: Each goody bag included gifts from Barex, Amika, Warren Tricomi and Oscar Blandi (shampoo, conditioner, styling crams and a Folica brush and hair towel). At the end of the night, we announced the raffle prize: a Sedu Revolution hair dryer and flat iron. Très bien!

The Hair-To Tuesday team!

Perm: Would you? (And, Loose Curls How-To)

Earlier this year, Stylelist touted the return of the perm, which is easy enough to smile at knowingly and then stay far, far away from, but when they suggest the treatment as a base to a whole new set of hairstyles, we do a double take.

The idea is that rather than being stuck with the single Curly Sue slinky spirals, you start with big loose curls that you can then either enhance or unravel for a less ‘done’, free sort of wave:

“Perms are not meant for that tight curl look anymore,” Anthony Linzalone, a celebrity hair stylist at Pierre Michel Salon, tells StyleList. Instead, get one for body and the option to wear it curly or to blow it out and just have soft waves, which are much more in style right now.”

I also really liked Linzalone’s advice to let the curls “drop” with long layers and looseness, rather than trying for tight curls. I discovered this technique a few years ago and am actually doing it today. Inspired by:

For loose curls:

  • After hair is dry (the day of or day after washing, which means curls are in full effect): take thick sections of hair (2+ inches) and twirl (imagine bored hair-twirling).
  • Holding the end of the twirled section, spray lightly with heat protectant, hairspray or your favorite styling spray and then run a flat iron down the section. This will stretch out the curl, tame frizz and, my favorite part, add length.
  • Do as many or few sections as you like. I prefer to focus on face-framing pieces, underneath and near the roots for an Olsen twin shape.
  • Pin front sections or leave free:

The fact that the perm trend is riding in on the wave of keratin treatments and brazilian blowouts makes me imagine armies of curlies vs. straights. Who will win?

And, the real question: would you get a perm?